Securing Global Innovation: AI-Driven Enforcement Against Counterfeiters

-A top global electronics brand used BrandVerse Guardian to detect and remove counterfeits in real time—protecting revenue, reputation, and customers across global marketplaces.

A Top 5 Global Technology Company and Leader in Consumer Electronics

A globally recognized consumer electronics company faced rising counterfeit activity across e-commerce platforms, third-party sellers, and social media channels. These unauthorized listings eroded revenue, damaged customer trust, and introduced legal and compliance risks.

To respond at scale, the company partnered with BrandVerse Guardian, using AI-driven monitoring and enforcement to detect counterfeits in real time, automate takedowns, and protect brand reputation and consumer experience worldwide.

A Top 5 Global Technology Company and Leader in Consumer Electronics

-Challenge

As a globally recognized brand, they faced a surge in counterfeit activity across e-commerce platforms, third-party resellers, and social commerce channels.

Key hurdles included:
Hidden Counterfeit Listings: Sellers manipulated product data to avoid detection.
Slow Enforcement Cycles: Manual takedown processes delayed response time.
Lack of Visibility: Limited insight into emerging threats and global distribution channels.

-Solution

BrandVerse Guardian deployed a comprehensive AI-driven brand protection platform, combining machine learning, computer vision, and automation to detect and enforce against counterfeit listings across digital marketplaces.

AI-Powered Detection: Scans global platforms in real time, surfacing manipulated and unauthorized listings.
Automated Takedown Enforcement: AI workflows reduced take-down times from weeks to instantly.
Marketplace Intelligence: Real-time analytics provided visibility into threat patterns, gray market activity, and sentiment trends.
Key hurdles included:
Hidden Counterfeit Listings: Sellers manipulated product data to avoid detection.
Slow Enforcement Cycles: Manual takedown processes delayed response time.
Lack of Visibility: Limited insight into emerging threats and global distribution channels.
AI-Powered Detection: Scans global platforms in real time, surfacing manipulated and unauthorized listings.
Automated Takedown Enforcement: AI workflows reduced take-down times from weeks to instantly.
Marketplace Intelligence: Real-time analytics provided visibility into threat patterns, gray market activity, and sentiment trends.

Impact

The implementation of BrandVerse Guardian transformed the company's brand protection strategy, enabling faster enforcement, smarter decision-making, and scalable operations. The platform's AI-driven capabilities streamlined takedowns, strengthened legal positioning, and helped preserve customer trust and market share.

Reduction in counterfeit product listing across major marketplaces
85%
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Strengthening direct-to-consumer sales through recovered revenue by
$100M
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Counterfeit-related customer complaints and returns by
30%
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Takedown time decreased by
1.5x
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Learn more about how you can transform your protection strategy with BrandVerse Guardian